Posts tagged creative business
Surefire Methods for Growing Your Email List + A Bonus Freebie

Over the past few weeks, I've had the privilege of taking the course Your First 1k by Mariah Coz of, and I've learned SO much in such a short period of time.  These methods have greatly impacted my own list and are all thanks to Mariah's AMAZING course, of which I couldn't recommend more.

If your first thought was "Do I even need an email list?" the answer is a big, fat YES.  If you ever want to sell your own products or services, whether it's now or someday way off in the distant future, the best time to start building your email list is NOW.  

Even if you don't plan on ever turning your blog into a business (but keep in mind this can change in the future), building an email list is an essential part of growing a loyal following.

  • Your email list is yours. Not Facebook's, not Twitter's. Yours. You don't need to rely on a social media platform in order to share your content or retain your following.  These platforms are constantly changing, and we can't rely on them to always be there.  Are you still on MySpace? Yeah. Didn't think so.
  • You're in control of exactly what people see.  Every email you craft is exactly the way you want it to appear without a character or image limit.  You also don't have to rely on someone being online at the right time in order for them to see it.  The amount of emails a person receives per day is significantly less than the thousands of updates that appear on their social media feeds.
  • It allows you to form a more personal connection with your audience.  When someone gives you their email, they are literally inviting you into their space to connect and engage with them.  They want to know more!

In a way, emails are a form of currency.  While I don't much care for the term "sacred" when it comes to emails, it's certainly a privilege to be allowed into someone's inbox.  But how do you even get to that point?  How do you encourage people to sign up in the first place?

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6 Steps to Creating Effective High-Quality Content

You've probably heard this advice over and over again: Consistency is key.  And this is totally accurate.  You don't want to be fickle with your online presence and only show up whenever you feel like it.  

However, blogging consistently is not only about how often you post. Ladies and gentlemen, let me introduce you to the other side of consistency.  Meet Quality aka your new bestie.  Get nice and cozy, you two.  *wink wink*

Consistency = Quality + Timing

I've never been a fan of math, but this is one equation I go nuts over.

Your #1 goal should be to provide your audience with the most high-quality content you are capable of.

Why is this, you may ask?  Why is it that a quick "Top 5 List" doesn't cut it?  Why can't you put up a few random photos from you weekend and call it a day?  Because these things do nothing for your readers.  

High-quality content is effective content.

Your audience keeps your blog alive.  Keep their needs in mind at all times and cater to those needs with utmost care.  This is what will build trust and encourage them to keep coming back for more.  This is how you build a community.  These are YOUR people.  Treat them like the gold they are and give them your absolute best!

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